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is in our

our values

We believe in simple goodness.
With wholesome ingredients we know and love,
from farmers we work with every day.

we practice
what we preach

our mission

We believe in sustainable family farms
and connecting communities with transparency
to where their food comes from.

Tomatoes in the field

"I think farmers are some of the first environmentalists. The land is our life. Without the land, we have no job so we really take pride in what we do, and we're thankful that we're allowed to do it."

Julie Coehlo signature

3rd generation farmer,
Casaca Vineyards Tomato Farm

Tomato Plant


We believe in family farms and sustainably grown tomatoes. We're a sauce rooted in realness: clean, simple, and seriously good.

Learn about sustainable initiatives
Sliced fresh tomato


It's our mission to connect communities to where their food comes from. And in giving through impactful partnerships. Because we believe in crafting sauce that is good and does good.

See how
Big Green


We're proud to support Big Green, an organization that builds Learning Gardens in low-income schools. Our collaborative "Real Food Lab" curriculum teaches high school students a real food business plan while they participate in a summer program and get paid to grow, harvest and sell crops from their Learning Garden.

Learn more

meet the farmers

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